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About Us

Who are we?

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In a nutshell:

  • Optometrists
  • Lid Hygienists
  • Fellow Blepharitis sufferers

As Optometrists we have seen 53,869 patients for Primary Care Eye Examinations between ourselves in the last 8 years. Dry Eye Disease is on the rise at all ages!

A day in the life of working as Optometrists encompasses many variables but time and time again dry eye symptoms are the primary reason for people attending for a sight test and yet advice and management of the condition is merely glossed over at the end. Partly due to time constraints, dry eyes are forgotten about and over time neglected with a feeling of “nothing can be done so just put up with it”.

Neel and Ghaz both obtained Optometry degrees from Bradford University many moons ago, and now have a wealth of experience primarily in the independent sector. Dry eye is often synonymous with tiredness/lethargy and a nuisance to manage, but when passionately treated by optometrists that also suffer the same, transforms into a new scene of rejuvenation. They have a new vision and approach, giving you an opportunity to be symptom free.

Having had a paper published as a result of their research as students, they have seen how professional habits and methods of managing certain conditions can lead many clinicians to not want to “rock the boat” and to let the status quo continue. This has its advantages in some scenarios, but does not always mean that change is bad. Why wait for symptoms to arise that are initially caused by dryness before advising on how to manage these? Sometimes, you don’t even realise there is a problem until you know how the eyes could feel if you didn’t have Blepharitis.

Being dry eye and blepharitis sufferers themselves, they have tried a wide variety of eye drops/compresses and lid wipes. The ones that they felt worked were then advised to their patients to try. After finding that the current recommended routine isn’t always a pragmatic approach, Eyedro was born. Having tried the equipment on each other and friends and noticing a real positive difference they have now decided to offer this service to the public, in a setting where Blepharitis is the sole focus without any other “distractions”.

They recommend a regular service to keep your eyes feeling fresh and hydrated, ready to deal with whatever your busy lifestyle entails.


Many people are unaware that dry eye is a chronic condition, and that there are different types of dry eye. Maintenance is key in keeping symptoms at bay, and popping in the odd eye drop is sometimes not enough.

There are several causes of dry eye syndrome, a few of which could be:

  • Contact lens wear
  • Prolonged periods of concentration e.g. VDU/DSE use
  • Air conditioning/fans/windy conditions
  • Hormonal changes
  • Medication side effects
  • Laser eye correction/Cataract surgery
  • Dusty environments


Can’t I achieve the same results by using baby shampoo and a hot flannel?

In our opinion, no. Most people have been advised this by ophthalmologists and optometrists in the past, and continue to be. Most baby shampoos contain chemicals designed to clean, and to remove oils (great for hair, not so great for eyes). It can therefore strip the oil away from the tear film, probably aggravating your dry eye symptoms and can cause allergic reactions. A hot flannel will lose heat after a few seconds, and so providing your glands with the required consistent level of heat becomes an unrealistic prospect.

Does it hurt/is it safe?

No and yes. The Mibo Thermoflo is a relaxing lid massage that is done over the closed eye. The LidPro can be slightly ticklish but is gentle whilst still being a good exfoliator. We will always ensure you are comfortable throughout your treatment. Both treatments are non-invasive and totally safe, with no known side effects.

How can Eyedro help me?

Eyedro can certainly help alleviate the following:

  • Stinging or burning
  • Sandy/gritty/foreign body feeling
  • Fluctuating vision
  • Contact lens discomfort/intolerance
  • Difficulty while reading or using devices
  • Eye fatigue whilst frequently using a VDU/DSE
  • Watering eyes

Can I wear contact lenses/eye makeup to my appointment?

No. We advise that you come in without any make up on or around your eyes, and we will ask that you remove any contact lenses prior to treatment. It is recommended that you leave your lenses out for at least 30 minutes after your appointment.

How long does my appointment take, and when will I notice results?

Each appointment will last up to 60 minutes. We expect results shortly after each visit. It is important to maintain results with Eyedro by adhering to their clinical recalls – join the Eyedro Club for monthly payments over each year.

Can I have the treatment if I have had an eye treatment?

We advise that you wait at least 3 months after having had any eye surgery/procedures/permanent eye make up before coming in for MiBo Thermoflo and/or LidPro treatment. It is not advisable to have these treatments if you have had any eyelash extensions, eyelash perms or tints.

How many times do I need to have it done?

This is something we can give you an idea of when you come in for your first appointment. We will then see you periodically based on the severity of your condition, we tend to see patients bi- annual or tri- annual or adhoc.

Do you do eye tests?

Please be aware this is a dry eye treatment service only. We do not perform sight testing of any sort. If you have any undiagnosed or acute eye problems (in particular suspected eye conditions) we advise that you contact your usual opticians or GP to resolve before having any treatment with us.

Do you have parking?

Our Norwich Face & Body Clinic is situated near St Andrews car park, and our clinic at Nu Osteopathy is a 2 minute walk from Rose Lane car park or 5 minutes from Norwich train station.

Treatments from:

£95 per session

Enjoy 20% discount

When you join the Eyedro Club Plan and spread the costs out over the year! Bi-annual appointments at less than £1/day

It is believed approx. 86% of dry eye sufferers have MGD.

Many people are unaware that dry eye is a chronic condition, and that there are different types of dry eye. Maintenance is key in keeping symptoms at bay, and popping in the odd eye drop is sometimes not enough.

Open hours

Appointments available Monday -Sunday. Please Contact us to arrange your treatment.

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Norwich Face & Body Clinic
18 Bridewell Alley

Nu Osteopathy
28 Prince of Wales Road

© Copyright 2018 Eyedro is a trading name of Eye To Smile Ltd. Registered in England and Wales No. 07967737 Website design by Naked Marketing